Xerox just wrapped up a few weeks at drupa, the world’s largest printing-focused trade show in Dusseldorf, Germany. Imagine almost two million square feet of convention hall space – that’s 19 buildings of just printing and print related stuff. 41 football fields, in case you wanted someone to do the math for you. It’s exhausting to think about. Just to catch you up, Xerox had many announcements and new products to unveil in the production space. Some common themes at this year’s show were packaging, inkjet and personalization. Most interesting in the Xerox booth were:
Xerox iGen5 Press
The iGen platform graduates to iGen5 with a fifth station for an additional color (blue, green or orange), expanding the printable gamut and providing better matching for Pantone colors. Also with thick stock capabilities to print on substrates up to 24 point, or 500 gsm, perfect for short run or personalized packaging applications.
Xerox Brenva HD Production Inkjet Press
Think of the iGen, but with an Impika engine inside. It’s Xerox’s first cut-sheet inkjet press that builds on the foundation of iGen, along with inkjet expertise from Impika, which Xerox acquired in 2013.
Xerox Trivor 2400 Inkjet Press
Bringing more flexibility and scalability than ever before to the continuous feed market, this new press enables printers to grow and update capacity whenever and however they want. With the Trivor 2400, print shops can also move to broader application areas such as catalogs, magazines and color books.
Xerox’s commitment to the production print space is something that makes us as Xerox Sales Agents excited about – representing this brand is inspiring and energizes us every day to talk to print providers about how Xerox can make their operations better and more efficient. You may have heard some talk over the last six months about Xerox Corporation splitting into two separate companies. This was clarified last week with the announcement of the formation of Conduent, the business processing outsourcing company that will be formed with the split.
So how will this split affect production-level hardware and software technology? In the best way possible. This change creates an $11 billion company focused on one core competency – documents. Xerox is already the technology leader in production printing hardware and workflow solutions with the most research and development dollars spent in the industry – on average, over $100 million per quarter over the last decade. Production customers are looking for image quality, productivity, automation, return on investment – Xerox brings products to market that address the unique requirements that print providers have. Now we can focus solely on our core competency and getting our customer the hardware and software tools to make their operations run more efficiently and more profitably.
Want more from Xerox at drupa? Here’s a video tour of the booth.
